Laura Mercier CTV spot for Ultra-Blur Translucent Loose Setting Powder Mint
CTV spot Creative director and senior editor
About this project
Laura Mercier launched Ultra-Blur Translucent Loose Setting Powder in Mint and needed a 15-second spot for connected TV. I creative directed it and cut it from creator before-and-afters, product shots and the Sephora end card. Fifteen seconds goes fast when everyone wants their shot in it.
